In an effort to improve and promote sustainable improvement, designers Rina Dhaka, Sahil Kocchar, Samant Chauhan and Shalini James showcased their designs as a part of the Inexperienced Coronary heart Present, at Lotus India Trend Week 2019. The goal was to mirror their dedication in the direction of breaking the parable about eco-friendly supplies, and likewise educate customers concerning the want for utilising sustainable supplies to keep away from environmental hazards sooner or later.
The gathering was created utilizing fluid clothes supplied by Liva, by the Aditya Birla Group.
Whereas Rina Dhaka labored with florals, distortion of line and prints with daring tribal prints, cowl necks, large shoulders, large sleeves and asymmetrical skirts, designer Shalini James’s assortment was impressed by Chitrakoot, a forested hill in Madhya Pradesh. The gathering featured darkish, mysterious forest colors in pure dyes, like jackal brown, peacock blue, berry purple, acai inexperienced and sultry indigo.
“The mission was to showcase a collection of a set that includes designers championing sustainability and eco-friendly vogue practices. Liva has taken this step of associating with FDCI to assist accountable vogue throughout the worth chain,” stated Rajeev Gopal, World Chief Gross sales and Advertising and marketing Officer, Birla Cellulose on Liva’s affiliation with FDCI. “With textiles consumptions growing by the hour and the emergence of quick vogue, the trade at giant should realise the necessity for sustainability to save lots of the long run” he additional added.
“FDCI is forging forward to take vogue on a greener path with a technology of new-age eco-warriors. We consider sustainability and aware consumption is the necessity of the hour,” says FDCI President Sunil Sethi.